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Caleb University Staff Portal

Caleb University’s staff radiates a symphony of uniqueness. Their diverse expertise, coupled with an unwavering dedication to student growth, crafts an environment of academic excellence. Beyond mere educators, they serve as mentors, guiding each student on a transformative journey. With professionalism and warmth, they inspire curiosity and foster critical thinking. Their collective commitment shapes futures, leaving an indelible mark on the institution’s legacy and the hearts of those they educate.

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Caleb University

OGUNYEMI OLUWAFISAYO FATIMAT

SENIOR LECTURER

CUL/T/995

Photograph

Dr. Ogunyemi F. Oluwafisayo is a native of Ijebu-Ode Local Government Area, Ogun State Nigeria. She obtained her (B. A. Hons) in English and International Studies from Osun State University, Osogbo Osun State Nigeria. 2007 – 2011; (M. A. Hons) in Global Media and Communication from Coventry University, Coventry, United Kingdom 2012 – 2013; Ph.D. in Mass Communication (Development Communication) from Babcock University, Ilishan – Remo, Ogun State Nigeria, 2017 – 2021. She is currently a Senior Lecturer in the Department of Mass Communication, Caleb University, Imota Lagos, Nigeria. She has published in both National, Learned and International Journal. She’s married to Mr. Ogunyemi and with a wonderful baby boy.

Row ID Title Publication Link Year

1

Semiotic analysis of visual propaganda and emotional appeals in MTN's No be Juju be that advertising campaign

https://www.researchgate.net/publication/373137667_Semiotic_Analysis_of_Visual_Propaganda_and_Emotional_Appeals_in_MTN's_No_be_Juju_be_that_Advertising_campaign

2023

2

The Impact Of Internet On Undergraduates’ Study Time

https://d1wqtxts1xzle7.cloudfront.net/77477742/1893-libre.pdf?1640689481=&response-content-disposition=inline%3B+filename%3DThe_Impact_Of_Internet_On_Undergraduates.pdf&Expires=1731601072&Signature=PACToX0dypg7E07IhBgJYL4tbOw9TNxEnV5ebScpY42lXSHJp~1v3~D7mmsM7AMkH8xHCN05bdNBZ-gCfkTZ-7kVaGnghP4bcXFWbaLobdSRd2KT4Twx10Lie7ChOe5AyyIWH6O9PCZuqNzlWWKTTDCEcNv7B9sGiAtt6eN8mqLCGYMf7YWzsZ0~3Djs3UqtxW2iLYLUQ7o5Pv7MXtwKzHIwozp~lwgAt1v0HC-N4fDCDxvFx4eNXD4Q4J7YDw-xrHQs5g3L4dmTwcYXijcmkb1xgTZvh4oyoVrjJgIqLqgcOuUfDcWY1QXPnV39l2hNK-lmI4AprdHoYc0tkSwHdA__&Key-Pair-Id=APKAJLOHF5GGSLRBV4ZA

2017

3

Social media celebrities' depiction of psychoactive substance and the attitude of youths

https://https://www.bing.com/search?pglt=41&q=Social+media+celebrities%27+depiction+of+psychoactive+substance+and+the+attitude+of+youths&cvid=b6aeac035b884446ae965d2e16c44840&gs_lcrp=EgRlZGdlKgYIABBFGDkyBggAEEUYOdIBCTE3NDE0ajBqMagCALACAA&FORM=ANNTA1&PC=U531

2021

4

Analysis of Media Literacy as Catalyst to Promotion of Health Education among Nigerian Youth

https://www.imsujcs.com/Journals/2022/3.pdf

2022

5

YOUTH, SUBSTANCE ABUSE AND SOCIAL MEDIA: A LETHAL SYMBIOSIS

https://rhycekerex.org/upload/YOUTH,%20SUBSTANCE%20ABUSE%20(article%2017).pdf

2019

6

Influence of social media on marital relationship among couples in Samuel Adegboyega University

https://www.scribd.com/document/606612347/571-25-838-1-10-20220125-1

2021

7

A Critical Discourse Study of Linguistic Choices of Select Nigerian Nairaland Online Readers’ Comments and Media Influence on 2023 Fuel Subsidy Removal

https://gvupgjri.com/index.php/pub/article/view/7

2024

8

PUBLIC OPINION ON THE EFFECTIVENESS OF “OBIDIENTS” USE OF SOCIAL MEDIA IN THE CAMPAIGN FOR PETER OBI IN 2023 ELECTIONEERING

https://wissjournals.com.ng/index.php/wiss/article/view/191

2023

9

Impacts of Nigerian Television Authority (NTA) Reportage on Abeokuta Residents’ Opinion of Corruption in Buhari's Administrations (2015-2023)

https://www.ssoar.info/ssoar/handle/document/91295

2023

10

Celebrities on Instagram and Substance Abuse among Nigerian Youths

https://www.hummingbirdpubng.com/wp-content/uploads/2021/06/MEJASD_Vol13_No2_March_2021-6.pdf

2021

11

CHAPTER FORTY FIVE PERCEPTION OF ETSAKO WEST ELECTORATE ON THE USE OF PROPAGANDA DURING THE 2023 GENERAL ELECTION

https://www.researchgate.net/profile/Abdulazeez-Isah-4/publication/381764985_PERCEPTION_OF_ETSAKO_WEST_ELECTORATE_ON_THE_USE_OF_PROPAGANDA_DURING_THE_2023_GENERAL_ELECTION/links/667d963e0a25e27fbc101f11/PERCEPTION-OF-ETSAKO-WEST-ELECTORATE-ON-THE-USE-OF-PROPAGANDA-DURING-THE-2023-GENERAL-ELECTION.pdf

2023

12

CHAPTER TWENTY INFLUENCE OF "OBIDATTI" ONLINE CAMPAIGN ON THE POLITICAL BEHAVIOUR OF YOUTH IN BENIN DURING THE 2023 NIGERIAN PRESIDENTIAL ELECTION

https://www.researchgate.net/profile/Ezekiel-Asemah/publication/370098769_Communication_Media_and_Society/links/643ec84e1b8d044c633203d6/Communication-Media-and-Society.pdf#page=235

2023

13

CHAPTER ONE ATTITUDE OF BENIN RESIDENTS TOWARDS MEDIA CAMPAIGNS AGAINST LAND GRABBING

https://www.researchgate.net/profile/Ezekiel-Asemah/publication/370098701_Insights_to_Behavioural_Change_Communication/links/643ecb5339aa471a5248e6bc/Insights-to-Behavioural-Change-Communication.pdf#page=20

2023

14

CHAPTER SEVEN AUDIENCE PERCEPTION OF CULTURAL PROMOTION BY BROADCAST MEDIA IN BENIN CITY

https://www.researchgate.net/profile/Ezekiel-Asemah/publication/374166836_Mass_Media_Politics_and_Civic_Engagement_in_Nigeria/links/65120ed44aa1fe047007ae83/Mass-Media-Politics-and-Civic-Engagement-in-Nigeria.pdf#page=81

2023

15

The Broadcast Media in Ghana within the Libertarian Theoretical Framework

https://www.researchgate.net/profile/Michael-Aina-2/publication/371363206_Anthropometry_and_Motor_Performance_Variables_among_Male_University_Champion-Handballers_in_west_Africa/links/6480846bb3dfd73b776bb113/Anthropometry-and-Motor-Performance-Variables-among-Male-University-Champion-Handballers-in-west-Africa.pdf#page=101

2014

16

Revisiting social media: Learning from Facebook experience

https://www.researchgate.net/publication/371363206_Anthropometry_and_Motor_Performance_Variables_among_Male_University_Champion-Handballers_in_west_Africa#page=102

2014

17

DATA: MINING, SNOOPING, TRANSFORMATION AND CLEANING

2023

18

PERCEPTIONS ON THE RELATIONSHIP BETWEEN FAKE NEWS AND THE 2023 NAIRA REDESIGN POLICY IN NIGERIA

2023

19

ASSESSMENT OF IMPACT OF SOCIAL MEDIA PROPAGANDA ON PUBLIC OPINION OF THE ALL PROGRESSIVE CONGRESS MUSLIM-MUSLIM TICKETS IN THE 2023 NIGERIAN PRESIDENTIAL ELECTION

2023

20

Newspaper Framing of Candidates in the 2020 Edo Governorship Election and its Influence on Voters' Choice of Candidates

2022

21

Newspaper coverage of the Monday Sit- at- Home in South East Nigeria

2022

22

Communication, Undergraduates Awareness and Use of Plagiarism Detection Software in ensuring the safety of Research Materials for Publication

2018

23

Music and teens in Advertising, an analysis of the influence of Music in Always Sanitary Pad Television Advertisement among Teens in Ikeja, Nigeria

https://rhycekerex.org/upload/162%20Music%20and%20Teens%20in%20Advertising.pdf

2017

24

Behind Closed Doors: The Impact of Social Media on Drug Dependency among Teenagers

https://scholar.google.com/citations?view_op=view_citation&hl=en&user=twbJHDoAAAAJ&citation_for_view=twbJHDoAAAAJ:Tyk-4Ss8FVUC

2021